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Weleda is B-Corp

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WELEDA has long been an organization with some of the most innovative best-practices in agriculture and manufacturing, catalyzing change for good since its founding in 1921. Conducting business in harmony with nature and people has been WELEDA’s trailblazing approach for 100 years. WELEDA’s ethical business principles have been recognized with numerous awards globally including the German Sustainability Award, the Swiss Ethics Award, and the Green Brand Award 2020. The company processes several hundred raw plant materials, which are cultivated in the company’s eight biodynamic plant gardens or sourced from more than 50 long-term raw materials partnerships around the world. WELEDA places great importance on ensuring that its supply chains are both environmentally and socially sustainable.

Other leading achievements include membership in the Union for Ethical BioTrade (UEBT) since 2011 and being one of the first companies worldwide to bear the UEBT label “Sourcing with Respect” since 2018. UEBT offers a globally recognized certification system ensuring the ethical sourcing of natural ingredients; and guaranteeing that the cultivation, harvesting, and processing of raw materials conserve biodiversity and make sustainable use of natural resources. It also requires that companies respect human rights and ensure fair working conditions for everyone in the supply chain. Today, B Corps are widely recognized across industries for transparency and accountability.

“For 100 years, WELEDA has been an innovator in regenerative business practices that meaningfully impact the health of our planet, our fair trade partners and our communities,” said Rob Keen, CEO of WELEDA North America. “In our centennial year, we deemed it critical to demonstrate our alignment with the 4000+ other B Corp organizations in our collective goal to positively influence environmental and social impact. We are incredibly proud of our newly minted B Corp Certification and hope we can encourage more organizations to adopt the same commitment.”

To qualify for B Corp certification, a company must complete the rigorous B Impact Assessment (BIA) and obtain a minimum of 80 points on its 200-point scale. Anyone may take the BIA, and the average company scores approximately 50 points, well below the threshold for certification. During the BIA, businesses are rigorously assessed and measured in five areas: workers, community, governance, environment, and customers.

Today, there are more than 4,000 Certified B Corporations across 77 countries and 153 industries, unified by one common goal: transforming the global economy to benefit all people, communities, and the planet.

“We are excited to be a part of this incredible community, to serve as a role model, and to support our peers as we unite in the desire to make a difference,” said Stefan Siemer, Head of Corporate Sustainability for WELEDA AG. “As our customers become increasingly aware of how their own consumption impacts the planet and society, it is our obligation as the industry leader in certified natural cosmetics to enhance our efforts to help them accomplish this goal.”

To learn more about WELEDA’s B Corp certification and impact work, visit https://www.weleda.com/b-corp and follow @weleda_usa on Instagram for relevant updates.

ABOUT WELEDA AG
WELEDA AG Arlesheim is a public limited company with headquarters in Arlesheim near Basel (Switzerland) and a branch office in Schwäbisch Gmünd (Germany). In addition, the international WELEDA Group consists of 20 companies worldwide and currently employs around 2,500 people. WELEDA is represented in around 50 countries and is the world’s leading manufacturer of certified and natural cosmetics and Anthroposophic medicines.

More WELEDA facts:

  • 100% of WELEDA’s products are certified natural cosmetics by NATRUE
  • UEBT certified – WELEDA is one of the two leading cosmetic brands worldwide to receive the new UEBT certification “Sourcing with Respect”
  • Raw materials for WELEDA are cultivated on around 248 square kilometres worldwide – the equivalent of 35,000 soccer fields
  • WELEDA has one of the largest medicinal plant gardens in Europe – home to over 1,000 different plant species, around 50 different bird species and more than 30 different species of wild bees on 23 hectares
  • Over 120 plants are used, picked and processed into tinctures for WELEDA products
  • WELEDA maintains more than 50 long-term farming partnerships throughout the world
  • WELEDA production facilities in SwitzerlandGermany and France use 100% renewable energy. For the other branches of the WELEDA Group, the share amounts to 91%.
  • 98% of the waste generated during production is reused
  • WELEDA aligns its sustainability goals with the United Nations’ Sustainable Development Goals published in 2015

More information on this can be found at www.weleda.com and in the Annual and Sustainability Report.

SOURCE WELEDA North America

“We have always been committed to sustainability. As a purpose-driven company, we strive for a future that is environmentally sustainable and socially equitable. We invest our funds with ethical banks. B Lab praised our certified Weleda natural skincare and the equitable relationships we nurture with cultivation partners. Obtaining B Corp certification was a logical next step for us, so we can put our values into practice even more effectively. Instead of taking many individual measures as in the past, we have now launched an ambitious holistic climate protection program,” a Weleda representative said.

Climate Protection Program

By the end of 2021 we want to become arithmetically climate neutral. 

The initial focus of our efforts is on our buildings, production facilities and vehicle fleet. From 2022 onwards, we will be improving the environmental performance of all Weleda products. This includes finding innovative solutions to transport, supply chains, agricultural cultivation of raw materials, and packaging including production and disposal. By 2025, we aim to have dramatically reduced our financial carbon footprint as well as the environmental impact of our products during use (such as avoiding the use of hot water). With our One Percent Programme, we are investing in fighting climate change, improving soil health and protecting biodiversity.

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Commitment to the Global Community

As part of the B Corp community, we want to be an active role model and serve by example. This includes openly sharing our experiences with the entire B Corp movement. We offer advice and support to other business leaders interested in certification. Through lectures, workshops and internal working groups we are contributing our insight and expertise. Advocacy at the political level is also important, and we are actively seeking dialogue with decision-makers. “We all know the most important sustainability problems of this world,” notes Stefan Siemer. “As a global movement, B Corporations are showing that financial, social and environmental goals can be achieved simultaneously and are mutually beneficial.”

Facts about B-Corp

  • B Lab is a not-for-profit organization founded in the USA in 2006.
  • Today there are 4,000+ certified B Corporations worldwide, representing 150+ industries in 77 countries.
  • International brands with B Corp certification include Patagonia, Fairphone, Hootsuite and Ben & Jerry’s.
  • The global B Corp movement is also working with cities to drive positive change through the Cities Can B initiative. It has joint projects with Edinburgh, Cordoba, Barcelona, Santiago, Mendoza, Rio de Janeiro, Córdoba, and Asunción.
  • As of 2020, B Corps around the world have protected 200,000 hectares of land, offset 16 million tonnes of carbon and saved 225 million litres of water.
  • Since 2015, B Lab Europe has overseen a growing network of 400+ certified B Corporations in nine countries across mainland Europe to date, including France, Denmark, Italy and Spain.

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